Seeing clearly through the fog of complexity

Seeing clearly through the fog of complexity

@vanderwal
@vanderwal
5 Followers
3 months ago 457
Seeing Clearly Through 
the Fog of Complexity
Thomas Vander Wal 
20 February 2024 
for: Complex…
1/82
Thomas Vander Wal 
27 February 2024 
Presented to: Complexity Lounge
Seeing Clearly Through the …
2/82
Intro to Complexity Lenses
3/82
Who are the Complexity Lenses for?
4/82
Complexity Lenses are for:
Organizations 
who are scaling
Mid-sized organizations 
through ente…
5/82
80+ Complexity Lenses
6/82
Complexity Lenses Started With…
March 2002, this results in a Model of Attraction, 
as we don’t g…
7/82
8
The Model of Attraction lead to, the Come to Me Web / Come 
to Me Intranet, where feeds, agents…
8/82
Complexity Lenses Started With…
In 2008 a friend stated, in Twitter, that 3D modeling 
of data wa…
9/82
10
Many of the lenses come out of 
applying various social sciences and 
related research to tec…
10/82
11
Today I have teased more than 80 Complexity Lenses 
out of my work from the late 1990s to late…
11/82
The Map is not the Territory
12
12/82
The Model is Not Reality
13
13/82
Lenses Work to Move Unknowns to Knowns
Issue / Problem
Solution
Known
Known
Unknown
Unknown
…
14/82
Facilitation 80+ Lenses at a High Level
User / Use Work Focus
Use 
Environment
Social / 
Netwo…
15/82
Lens > Elements > Components
Complexity Lenses Dimensions
16/82
Through greater understanding 
you have greater ability to make 
successful decisions
17/82
18/82
Social Lenses
19/82
Social Progression 
of Fire
20/82
Camp Bon Spark Torchfifirere
21/82
Differing Social 
Perspectives
22/82
Differing Perspectives
23/82
Personal
24/82
Collective
25/82
Cooperative 
Team / Group / Community / Network
26/82
Team
27/82
Group
28/82
Community
29/82
Network
30/82
Collaborative
31/82
Collective Cooperative 
Team / Group / Community / Network
Collaborative
Communication Layer
So…
32/82
Awareness of Quiet Perspectives
33/82
Newbie
34/82
Service Owner
35/82
External Developer
36/82
Depth Perspective
37/82
Depth of Use Perspective
38/82
Non-user
39/82
Non-contributing Collective User
40/82
Non-contributing Selective User
41/82
Light Contributing User
42/82
Heavy Contributing User
43/82
Perspective Matrix
44/82
Matrix of Perspectives
45/82
Depth of User Perspective
Non-user
Non-contributing User Contributor
Collective Selective Light …
46/82
Scaling and Roles
47
47/82
Social Scaling
48/82
Scaling and Functionality
People 
Participating
# of Objects in System
A
A - Personal Use
B
…
49/82
Dave Snowden’s 
Cynefin Framework
50/82
51/82
Right Fitting Digital Work Activities to Appropriate Scale
Network
Community
Group
Team / Small…
52/82
Team, Their Networks & Network Effects
The team is the core activity environment where work gets d…
53/82
Team Needs
Tasks
Team 
Fit
Process & 
Planning
Progress
Status
Calendar
Comms Shared 
Res…
54/82
Roles
55/82
Roles
56/82
Traditional Roles
• Functional Role 
• Hierarchy Role (management) 
• Organizational Placement
57/82
Social Roles
58/82
Social Roles
• Beyond Admin & User... 
• Role name / type 
• Role’s tasks 
• Role’s needs
59/82
• Sharer • Lurker • Writer / Creator • Editor • Curator • Connector • Synthesizer • Theorizer • Mit…
60/82
Model of Attraction
61/82
The Focus of the Web has 
Changed
62/82
Was
63/82
I Go Get
• We sought “their” information 
• Focus on content provider 
• One device 
• One use …
64/82
Is
65/82
Come To Me
• Our information we found or created 
• Focus on person using 
• Reuse 
• Attractin…
66/82
Intellectual Perceptual
Physical Mechanical
67/82
InfoClouds
68/82
InfoClouds
Personal
InfoCloud
Local 
InfoCloud
Global InfoCloud
External InfoCloud
69/82
Work
Organizations
Affiliations
Location Social 
Software
Near in 
Thought
Portals
Friends
…
70/82
Folksonomy
71
71/82
Folksonomy Definition
❖ Folksonomy is the result of personal free tagging of pages 
and objects f…
72/82
Folksonomy Triad
Object Identity
Metadata
Interest
Vocabulary
Definition
73/82
Dual Folksonomy Triad
Object Identity
Metadata
Definition
Vocabulary
Terminology
Interest
Cu…
74/82
Finding More Objects
Metadata
Object 1 Identity Object 2
75/82
Folksonomy 
vs. 
Taxonomy
76/82
Taxonomy Folksonomy
Business Customer
Product
Taxonomy vs. Folksonomy
77
77/82
Taxonomy Folksonomy
Taxonomy & Folksonomy
78/82
70% of Folksonomy tag terms 
not in Taxonomy 
J. Trant regarding Steve.museum
79
79/82
Compensating
Taxonomy Folksonomy
+ Structure - Messy
+ Efficiency - Difficult Findability
+ Sol…
80/82
Thank you!
81/82
URL: www.vanderwal.net
Personal Blog: www.vanderwal.net/random/
Professional Blog: www.personalin…
82/82

Seeing clearly through the fog of complexity

  • 1. Seeing Clearly Through the Fog of Complexity Thomas Vander Wal 20 February 2024 for: Complexity Lounge 1
  • 2. Thomas Vander Wal 27 February 2024 Presented to: Complexity Lounge Seeing Clearly Through the Fog of Complexity
  • 3. Intro to Complexity Lenses
  • 4. Who are the Complexity Lenses for?
  • 5. Complexity Lenses are for: Organizations who are scaling Mid-sized organizations through enterprise scale where complexity is a known reality Organizations tired of not understanding their needs and want improvement, not more money thrown at “solutions” only to get similar results Organizations that know “one size fi
  • 6. 80+ Complexity Lenses
  • 7. Complexity Lenses Started With… March 2002, this results in a Model of Attraction, as we don’t go anywhere, but we click on things that will likely bring things closer to us, but also repel things, so to provide clarity A discussion with Stewart Butterfi “navigation is the wrong metaphor for everything we do on the web”
  • 8. 8 The Model of Attraction lead to, the Come to Me Web / Come to Me Intranet, where feeds, agents, and aggregators started to become a core part of the discussion Other models and patterns for understanding and explaining evolved out of these, and were used with those going deep and building tools and services, to get them more right Then… Folksonomy … Then InfoClouds: Personal InfoCloud; Local InfoCloud; Global InfoCloud; and External InfoCloud, and how to manage working with and across them Complexity Lenses Started With…
  • 9. Complexity Lenses Started With… In 2008 a friend stated, in Twitter, that 3D modeling of data was really hard. I responded, “you should try social, it is 6D or 7D…” Others then started asking, “what are these dimensions?” Within a few days I had called out 12 or more models and elements I used in my work to help bring clarity and understanding to social complexity
  • 10. 10 Many of the lenses come out of applying various social sciences and related research to technology - the techno-social foundations Foundations from complex adaptive systems, urban studies, and similar domains where understanding many scales are at the core Walking Dave Gray through the 40+ Social Lenses in 2010, turned into the Connected Company book project Complexity Lenses Started With…
  • 11. 11 Today I have teased more than 80 Complexity Lenses out of my work from the late 1990s to late 2010s More than 20 of the elements are works of others, like the Cynefi In the helping others see through complexity to fi fi fi Complexity Lenses Started With…
  • 12. The Map is not the Territory 12
  • 13. The Model is Not Reality 13
  • 14. Lenses Work to Move Unknowns to Knowns Issue / Problem Solution Known Known Unknown Unknown 2 1 3
  • 15. Facilitation 80+ Lenses at a High Level User / Use Work Focus Use Environment Social / Networks / Interactions ✦ Workflow ✦ Work models / teams ✦ Deliverables ✦ Work cycles ✦ Attention cycles ✦ Planning ✦ Managing / operations ✦ Collective / Cooperative / Collaboration ✦ Social comfort ✦ Roles ✦ Focus ✦ Scale ✦ Personality type ✦ Mental models ✦ Expertise ✦ Skills ✦ Work models ✦ Depth of use / mastery ✦ Emergent complications ✦ Distance / proximity ✦ Devices ✦ Pace Layers & Temporality ✦ Attention ✦ Model of attraction / filters ✦ Culture(s)
  • 16. Lens > Elements > Components Complexity Lenses Dimensions
  • 17. Through greater understanding you have greater ability to make successful decisions
  • 18.
  • 19. Social Lenses
  • 20. Social Progression of Fire
  • 21. Camp Bon Spark Torchfifirere
  • 22. Differing Social Perspectives
  • 23. Differing Perspectives
  • 24. Personal
  • 25. Collective
  • 26. Cooperative Team / Group / Community / Network
  • 27. Team
  • 28. Group
  • 29. Community
  • 30. Network
  • 31. Collaborative
  • 32. Collective Cooperative Team / Group / Community / Network Collaborative Communication Layer Social Working Array
  • 33. Awareness of Quiet Perspectives
  • 34. Newbie
  • 35. Service Owner
  • 36. External Developer
  • 37. Depth Perspective
  • 38. Depth of Use Perspective
  • 39. Non-user
  • 40. Non-contributing Collective User
  • 41. Non-contributing Selective User
  • 42. Light Contributing User
  • 43. Heavy Contributing User
  • 44. Perspective Matrix
  • 45. Matrix of Perspectives
  • 46. Depth of User Perspective Non-user Non-contributing User Contributor Collective Selective Light Heavy Personal Collective Cooperative: Team Cooperative: Group Cooperative: Community Cooperative: Network Collaborative Communication Social Perspectives
  • 47. Scaling and Roles 47
  • 48. Social Scaling
  • 49. Scaling and Functionality People Participating # of Objects in System A A - Personal Use B B - Serendipity C C - Mature Social Tool D D - Complex Social System
  • 50. Dave Snowden’s Cynefin Framework
  • 51.
  • 52. Right Fitting Digital Work Activities to Appropriate Scale Network Community Group Team / Small Group Collective Cooperative: Team Cooperative: Group Cooperative: Community Cooperative: Network Collaborative Increase Scale Types of Digital Work Activities
  • 53. Team, Their Networks & Network Effects The team is the core activity environment where work gets done. The team uses their network connections to ask questions and provide answers (building their personal social capital), share lessons learned, and find learning resources to continually improve. The larger the network, the more valuable it is to all participants- this is the power of network effect. With most of the team’s activity around their combined collective, coordinated, and collaborative work, we must realize the team’s work product depends on how they are organized (leadership direction), behave (culture) and are supported (community management & platform). Capturing and nurturing the sparks for questions, answers, and learnings from the team activities through community management is key to having higher scale social activities work well. The Team is the Engine
  • 54. Team Needs Tasks Team Fit Process & Planning Progress Status Calendar Comms Shared Resources Decisions
  • 55. Roles
  • 56. Roles
  • 57. Traditional Roles • Functional Role • Hierarchy Role (management) • Organizational Placement
  • 58. Social Roles
  • 59. Social Roles • Beyond Admin & User... • Role name / type • Role’s tasks • Role’s needs
  • 60. • Sharer • Lurker • Writer / Creator • Editor • Curator • Connector • Synthesizer • Theorizer • Mitigator • Negotiator • Contextualizer • Interloper • Infovore • Learner • Monitor • Counselor • Gossip • Critic • Expert • Broadcaster / Rebroadcaster
  • 61. Model of Attraction
  • 62. The Focus of the Web has Changed
  • 63. Was
  • 64. I Go Get • We sought “their” information • Focus on content provider • One device • One use • Proprietary formats • Findability focus
  • 65. Is
  • 66. Come To Me • Our information we found or created • Focus on person using • Reuse • Attracting and keeping attracted • Across devices • Open formats • Refindability focus
  • 67. Intellectual Perceptual Physical Mechanical
  • 68. InfoClouds
  • 69. InfoClouds Personal InfoCloud Local InfoCloud Global InfoCloud External InfoCloud
  • 70. Work Organizations Affiliations Location Social Software Near in Thought Portals Friends Local InfoCloud Local InfoCloud
  • 71. Folksonomy 71
  • 72. Folksonomy Definition ❖ Folksonomy is the result of personal free tagging of pages and objects for one's own retrieval ❖ The tagging is usually done in a social environment (shared and open to others) ❖ The act of tagging is done by the person consuming the information
  • 73. Folksonomy Triad Object Identity Metadata Interest Vocabulary Definition
  • 74. Dual Folksonomy Triad Object Identity Metadata Definition Vocabulary Terminology Interest Culture Community
  • 75. Finding More Objects Metadata Object 1 Identity Object 2
  • 76. Folksonomy vs. Taxonomy
  • 77. Taxonomy Folksonomy Business Customer Product Taxonomy vs. Folksonomy 77
  • 78. Taxonomy Folksonomy Taxonomy & Folksonomy
  • 79. 70% of Folksonomy tag terms not in Taxonomy J. Trant regarding Steve.museum 79
  • 80. Compensating Taxonomy Folksonomy + Structure - Messy + Efficiency - Difficult Findability + Solid foundation - Slow to emerge - Resource intensive + Relatively inexpensive - Not emergent + Emergent by nature - Difficult to validate + Continual validation
  • 81. Thank you!
  • 82. URL: www.vanderwal.net Personal Blog: www.vanderwal.net/random/ Professional Blog: www.personalinfocloud.com LinkedIn: https://linkedin/in/vanderwal


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