SlideShare: Present Yourself!

SlideShare: Present Yourself!

@jonatjaunt
@jonatjaunt
1 Follower
1 month ago 94

SlideShare transforms how individuals and businesses share their ideas through presentations. With a vast network of users and engaging multimedia content, it fosters connections and increases visibility for diverse topics. The platform enables users to tag, share, and discover presentations, making it a powerful tool for communication and marketing in the digital age.

SlideShare: Present Yourself!

@jonatjaunt1 month ago

SlideShare

Present yourself!

                                            Share your presentations with the world!

                                            A marketplace for ideas, creativity, & pitches:

                                            • ⧫ Individuals & businesses upload presentations to market themselves and connect with others
                                            • ⧫ Anyone can find presentations on any topic that interests them. They tag , download, and embed presentations into blogs.
                                            • ⧫ We provide distribution for your persuasive multimedia

                                                                                      SlideShare changes the way people present themselves

                                                                                      The old way

                                                                                      The SlideShare way

                                                                                      • 1. You find people
                                                                                      • 2. You present or pitch to them (live or with Webex)
                                                                                      • 3. Follow-up with interested attendees
                                                                                      • 1. People find your slides (search, social, viral)
                                                                                      • 2. Make contact with interested viewers.

                                                                                                                                Why invest in SlideShare

                                                                                                                                • ⧫ Largest PPT digital content network in the world
                                                                                                                                • ❖ 4.6 M unique visitors in Feb - 11% monthly growth
                                                                                                                                • ⧫ Leverages existing content from consumers & businesses (PowerPoint, PDF, etc.)
                                                                                                                                • ⧫ New advertising unit for the Web (Adwords like auction model for business presentations)
                                                                                                                                • ⧫ Bootstrapped

                                                                                                                                                                          Market size

                                                                                                                                                                          • ⧫ # 1 method of business communication
                                                                                                                                                                          • ❖ (30 million new presentations created everyday*)
                                                                                                                                                                          • ⧫ Online meetings are a big market
                                                                                                                                                                          • ❖ Most meetings are for sharing PPT
                                                                                                                                                                          • ❖ Revenue is at $1 billion, growing at 20% per year
                                                                                                                                                                          • ❖ Webex acquired for $3.2 billion
                                                                                                                                                                          • ⧫ Online lead generation is a billion dollar industry and growing 70% per year
                                                                                                                                                                          • ⧫ SlideShare lies at the intersection of these two industries

                                                                                                                                                                                                                    The SlideShare team

                                                                                                                                                                                                                    Core team

                                                                                                                                                                                                                    Rashmi Sinha (Co-founder, CEO)

                                                                                                                                                                                                                    Focus: Product vision, Evangelism & Marketing 'I know when a pixel changes on SlideShare!'

                                                                                                                                                                                                                    Jonathan Boutelle (Co-founder, Head geek)

                                                                                                                                                                                                                    Focus: Scaling SlideShare 'We're building a cluster that can handle 10 times our current traffic'

                                                                                                                                                                                                                    Amit Ranjan (Co-founder, runs New Delhi office)

                                                                                                                                                                                                                    Focus: Product Management & Community 'We iterate weekly to drive the metrics we care about'

                                                                                                                                                                                                                    Kapil Mohan (Tech Lead)

                                                                                                                                                                                                                    Focus: Web development - ' Every millisecond of page load time counts'

                                                                                                                                                                                                                    Advisors & Angel Investors

                                                                                                                                                                                                                    Yee Lee, Ariel Poler, Mark Cuban, Dave McClure, Hal Varian, Ross Mayfield, and Guy Kawasaki

                                                                                                                                                                                                                                                              Demo

                                                                                                                                                                                                                                                                                                        • ⧫ Brand is friendly, helpful, casual
                                                                                                                                                                                                                                                                                                        • ⧫ Simple and easy to use
                                                                                                                                                                                                                                                                                                        • ⧫ Mix of consumer and business
                                                                                                                                                                                                                                                                                                        • ❖ Business friendly but not stuffy

                                                                                                                                                                                                                                                                                                                                                  SlideShare is an engaging site with a wide variety of content

                                                                                                                                                                                                                                                                                                                                                  ⧫ People are active on SlideShare

                                                                                                                                                                                                                                                                                                                                                  • ❖ Return visitors stay for 7.5 mins (Ave visit = 4.15 mins)
                                                                                                                                                                                                                                                                                                                                                  • ❖ Slides per visit: ~19
                                                                                                                                                                                                                                                                                                                                                  • ❖ Slideshows per visit: ~3
                                                                                                                                                                                                                                                                                                                                                  • ❖ 17,000 downloads & 40,000 searches per day

                                                                                                                                                                                                                                                                                                                                                  ⧫ Member demographics

                                                                                                                                                                                                                                                                                                                                                  • ❖ 66% male, 38% US
                                                                                                                                                                                                                                                                                                                                                  • ❖ Professions: Consultants, Students, Designers, Managers, CEOs

                                                                                                                                                                                                                                                                                                                                                                                            User and content acquisition growing fast

                                                                                                                                                                                                                                                                                                                                                                                            70% monthly growth
                                                                                                                                                                                                                                                                                                                                                                                            16% monthly growth

                                                                                                                                                                                                                                                                                                                                                                                                                                      4.6 million monthly visitors, 11% monthly growth

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Widget growth has picked up speed

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          71% growth in March
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          50% growth in March

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Competitive differentiation

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • ⧫ SlideShare does not require specialized authoring
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • ❖ Compared to Mixercast, Google Presently, ZohoShow
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • ❖ Everyone has PPT on their desktop
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • ⧫ and already knows how to use it

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    ⧫ Slides as social media

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • ❖ Compared to DocStoc, Scribd, eDocr
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • ❖ PPT is multimedia platform
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • ⧫ animations, transitions, video, audio
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • ❖ Widgets are viral
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • ❖ Suited to short attention span of web consumers

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Go to market initiatives for next year

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              ⧫ Widgets on social networks

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • ❖ LinkedIn platform
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • ❖ Wordpress.com, Facebook app

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              ⧫ Content outreach

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • ❖ Distribution deals for target verticals (health, travel, legal, comics)
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • ❖ Partner with IT Conversations (podcasts + slideshows)
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • ❖ Partner with conferences, e.g., O'Reilly, FOWA
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • ⧫ Contests bring great content & new users
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • ❖ 'Go green', 'Tell a story in 10 slides' 'VC Pitch contest'

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Product Roadmap for next year

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Other...

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • ⧫ Promoted slideshows: Pay to promote your slideshow next to relevant content.
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • ⧫ Ongoing: Multimedia on slides: animations, videos on slides
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        • ⧫ SlideShare on mobile phones: A mobile version focused on business users

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  SlideMeetings will expand reach & engagement

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            SlideMeetings are a disruptive innovation

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • ⧫ Sharing slides in real time
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • ⧫ People use SlideShare + Skype for free meetings
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • ❖ We will add 'Meet Now!'

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            ⧫ Advantages

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • ❖ 10X reduction in startup time
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • ❖ No plugin / software install
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • ❖ Free (ad-supported)
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • ⧫ Low-end solution
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            • ⧫ Disruptive pricing (free basic product)

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Monetization: Collect leads with your slides

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Advantages

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • ▪ Businesses can generate leads with existing slides (B-to-B & B-to-C)
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      • ▪ Qualify leads, get contact info

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Leads are a natural fit for SlideShare

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • ⧫ Businesses use webinars to collect leads
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • ❖ SlideShare will let them collect leads at lower cost
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • ⧫ Adwords auction model applied to business presentations
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • ❖ Viewers receptive to product/service info while viewing slides
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • ❖ 'Click momentum'
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                • ❖ Experiments show we can drive 50% of users through such a lead collection process

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Leads & ads provide excellent revenue potential

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          ⧫ Revenue model assumptions

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • ❖ Lead generation
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • ⧫ 1% of unique visitors converted into leads in 2009 (doubles every year). Ave price per lead is 5$
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • ❖ Advertising
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          • ⧫ Effective CPM averages 3$ (rises to $4 by 2009). Pageviews go up after meetings are launched

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Fund raising

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • ⧫ Raising $1.5 - $2.5 million
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • ⧫ Will last about 18 months
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • ⧫ Milestones we will reach
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • ❖ Verticalize (health, travel, educational channels)
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • ❖ Launch slide meetings
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • ❖ Launch Adwords like auction based model for lead collection
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • ❖ Registered users: go from 300k to 3 million
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    • ❖ Reach Alexa top 100!

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Why invest in SlideShare

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • ⧫ Largest PPT digital content network in the world
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • ❖ 4.6 M unique visitors in Feb - 11% monthly growth
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • ⧫ Leverages existing content from consumers & businesses (PowerPoint, PDF, etc.)
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • ⧫ New advertising unit for the Web (Adwords like auction model for business presentations)
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              • ⧫ Bootstrapped

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Thanks!

1
SlideShare
Present yourself!
1/24
2
Share your presentations with 
the world!
A marketplace for ideas, creativity, & pitches:
⧫ I…
2/24
3
SlideShare changes the way 
people present themselves
1. You find people
The old way The Slid…
3/24
4
Why invest in SlideShare
⧫ Largest PPT digital content network in the 
world
❖ 4.6 M unique v…
4/24
5
Market size
⧫ # 1 method of business communication
❖ (30 million new presentations created eve…
5/24
6
The SlideShare team
Core team
Rashmi Sinha (Co-founder, CEO)
Focus: Product vision, Evangelis…
6/24
7
Demo
⧫ Put picture
7/24
8
“I love ”
⧫ Brand is friendly, 
helpful, casual
⧫ Simple and easy to 
use
⧫ Mix of consumer…
8/24
9
SlideShare is an engaging site 
with a wide variety of content
⧫ People are active on 
SlideS…
9/24
10
User and content acquisition 
growing fast 
70% monthly growth 16% monthly growth
Monthly gr…
10/24
11
4.6 million monthly visitors, 11% 
monthly growth
Unique visitors month (in millions)
1.97
…
11/24
12
12/24
13
Widget growth has picked up 
speed
71% growth in March 50% growth in March
No of slideshows …
13/24
14
Competitive differentiation
⧫ SlideShare does not require specialized 
authoring
❖ Compared …
14/24
15
Go to market initiatives for next 
year
⧫ Widgets on social networks
❖ LinkedIn platform
❖ …
15/24
16
Product Roadmap for next year
SlideShare
launch
SlideMeetings 
& Webinars
Oct 06
Private …
16/24
17
SlideMeetings will expand reach 
& engagement
Synchronous
(live presentations)
Private (one…
17/24
18
SlideMeetings are a disruptive 
innovation
⧫ Sharing slides in real time
⧫ People use SlideS…
18/24
19
Monetization: Collect leads with 
your slides
Advantages
▪ Businesses can generate leads wit…
19/24
20
Leads are a natural fit for 
SlideShare
⧫ Businesses use webinars to 
collect leads 
❖ Slid…
20/24
21
Leads & ads provide excellent 
revenue potential
⧫ Revenue model assumptions
❖ Lead generati…
21/24
22
Fund raising
⧫ Raising $1.5 - $2.5 million
⧫ Will last about 18 months
⧫ Milestones we will …
22/24
23
Why invest in SlideShare
⧫ Largest PPT digital content network in the 
world
❖ 4.6 M unique …
23/24
24
Thanks!
24/24


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