The State of Video Gaming in 2025
AI Summary
Key Insights
- The video game industry experienced a significant boom from 2011 to 2021, but has faced stagnation and even contraction in recent years.
- The mobile gaming sector, once a primary growth driver, is now challenged by factors like IDFA changes and competition from social video platforms.
- The console and PC gaming markets exhibit varying trends; PC gaming is growing, while console sales are heavily reliant on Nintendo and overall are ~flat versus a decade ago.
- Emerging markets, especially China, are increasingly important, but domestic productions are gaining share, while Chinese developers are expanding their influence globally.
- New growth engines, including Generative AI, and changes to platform policies are needed to revitalize the industry





































































































